# Category: Pay Per Click Marketing

### [Vacancies in Your Rental Properties?](/content/lead-generation/vacancies-in-your-rental-properties/index.html)

Alex Fender  
February 11, 2019

If you are a property manager and are having trouble marketing your rental properties, these 5 tips will help you get closer to your ideal

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### [Five Tips to Improve Your Google AdWords Return on Advertising Spending (ROAS)](/content/lead-generation/five-tips-to-improve-your-google-adwords-return-on-advertising-spending-roas/index.html)

Alex Fender  
July 14, 2016

Today were going to give you five tips to improve your ROAS (return on advertising spending) on your Google AdWords™‎ campaigns. Fine tuning your ads and campaigns

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### [Google AdWords Dynamic Ads Warning](/content/internet-marketing-dallas/google-adwords-dynamic-ads-warning/index.html)

Alex Fender  
July 7, 2016

Just before the July Fourth weekend, the AdWords Google+ blog announced that Dynamic Search Ads (DSA) will soon be incorporating improvements to ensure ads

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### [Funnel Science Awarded Premier Google Partner Status](/content/internet-marketing-dallas/funnel-science-awarded-premier-google-partner-status/index.html)

Alex Fender  
July 5, 2016

Funnel Science now confirmed in Top 1% of Google AdWords Experts By Neil Farquharson This morning there were celebrations at the Dallas headquarters of Funnel Science

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### [Lead Optimization: Why Phone Call Tracking Links Leads to Calls](/content/internet-marketing-dallas/lead-optimization-why-phone-call-tracking-links-leads-to-calls/index.html)

Alex Fender  
June 30, 2016

By Neil Farquharson Wouldn’t it be great if every time your business received an inbound prospect call, your inside sales staff would already know the

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### [Identify the type of customer that you want to bring back](/content/pay-per-click-marketing/identify-the-type-of-customer-that-you-want-to-bring-back/index.html)

Alex Fender  
September 20, 2015

Reengaging Customers Top Remarketing Strategies There are many things your brand can do to reengage your customers. But should you try to reengage all of

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### [Do you feel like banner ads are following you around the internet?](/content/pay-per-click-marketing/do-you-feel-like-banner-ads-are-following-you-around-the-internet/index.html)

Alex Fender  
October 7, 2012

In the last couple of years a new technology has emerged called retargeting, or better known as the ads that track your behavior and follow

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### [Is Your Web Analytics Increasing Online ROI](/content/google-certified/is-your-web-analytics-increasing-online-roi/index.html)

Alex Fender  
January 11, 2012

How much are you losing because you do not have analytics in place to make data driven decisions?

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### [Lead Generation Costs compared to internet marketing channels](/content/lead-generation/lead-generation-costs-compared-to-internet-marketing-channels/index.html)

Alex Fender  
May 11, 2011

Creating an effective internet marketing strategy focusing on lead generation. The process of internet lead generation has multiple channels with different degrees of effectiveness and cost

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### [Most Effective Internet Marketing Strategies: Start with Google Adwords PPC](/content/internet-marketing-dallas/most-effective-internet-marketing-strategies-start-with-google-adwords-ppc/index.html)

Alex Fender  
April 23, 2011

Learn how to use Google Adwords pay per click marketing to build an effective Internet Marketing Strategy and Increase your Return on Investment.

[Read More »](/content/internet-marketing-dallas/most-effective-internet-marketing-strategies-start-with-google-adwords-ppc/index.html)

### [Effective Internet Marketing: How to Increase Online Sales](/content/internet-marketing-dallas/effective-internet-marketing-how-to-increase-online-sales/index.html)

Alex Fender  
March 28, 2011

How to attract customers to your website is only 10% of the game. Convert the traffic into sales is the most important aspect of internet marketing. Learn how to create Effective Internet Marketing Strategy that…

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